Irene Mahmud was destined to be an advocate for all things girly, glamorous, and pink. SAPNA sat down with Ms. Mahmud to talk about her love affair with social media, glamour, and photography.
August 10, 2014_Most South Asian Americans have a strong sense of cultural preservation. We identify ourselves as Bangladeshi, Indian, Pakistani, and Sri Lankan, but these are modern classifications. Before India existed it was the Indus Valley Civilization. 30,000 years ago, early humans migrated to South Asia and the rest is ancient history. In the spirit of being unified […][More]
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July 25, 2014_Another reason we love Tory Burch, she shared with Glamour recently, “I love the spirit of women in India, Morocco, and everywhere in Asia, which I try to incorporate into my collections.” Back in 2010, she journaled her travels to India on her blog. It’s clear how the colors, textiles, and prints of India continue to […][More]
January 06, 2014_Mindy Kaling has landed the cover of Elle’s The Women In TV Issue, well she’s one of four women to land the cover. Amy Poehler, Zooey Deschanel, and Allison Williams also have alternate covers on news stands. Still, one small step for Mindy onto an Elle photo shoot is one giant leap for South Asian […][More]
July 11, 2013_If being the hottest “desi girl” in Bollywood was not enough for Priyanka Chopra, now she wants to be Ms. Worldwide. Collaborating with hitmaker Pitbull on her new single, “Exotic”. She gave the exclusive scoop to Ryan Seacrest. Her debut featured a Hindi riff, Bollywood dance moves, minimal clothing, and custom made Christian Louboutin shoes, […][More]
July 07, 2013_Sobia Shaikh, Founder and Designer at Isly, walked us through her immaculate abode in a recent article from Refinery29. The designer said she got into handbag design at an early age, sharing with Refinery29, “When I was ten years old and living in Pakistan, I remember going every week to The Juma Bazaar (Friday Textile […][More]
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